The Advanced Technology Workshop

When it comes to building cars, the line between artistry and engineering is razor-thin. Traditional methods, like manual metal shaping, are powerful but painstaking. Crafting custom body panels by hand has been the hallmark of elite car builders, yet this time-honored process requires extensive skills and patience, often stretching over months to complete a single piece. As incredible as these techniques are, they can hold up innovation and slow down production timelines. But what if we could merge the best of tradition with cutting-edge tech?

Enter The Advanced Technology Workshop, a bold new frontier where car-building technology is reimagined. Guided by the mantra "new tech for a bold new build," we’re gathering a team of visionary custom-build experts to rewrite what’s possible in custom car fabrication. The goal is not only to preserve the craftsmanship of metal shaping but to evolve it—making the process faster, more precise, and ultimately more accessible for the modern car builder.

The One-Week Challenge: Building a Big Kid’s Dream

This isn’t just any build. In an ambitious one-week challenge, we’ll tackle an extraordinary feat: installing a complete body on a massive 19-foot Fleetwood, a "road monster" of sorts, using only newly developed tech panels. The twist? This vehicle is designed to be the first-ever "tailor-designed" Hot Wheels car built for the big kids at heart—a collector’s dream, turned reality.

From February 17th to the 22nd, car enthusiasts and followers of innovation alike can tune in to watch this build unfold across social media. The project isn’t just a show; it’s a statement that the future of car building isn’t about abandoning tradition but embracing the tools that allow us to push boundaries.

An All-Star Team of Car-Building Legends

This challenge wouldn’t be possible without a team of true car-building legends. Under the guidance of Bryan Fuller, the team includes renowned experts like Chip Foose, Jeremy Bumpus, Chris Rusch, Thom Speed, Mark Prosser, Jackson Conn, Bryan Heidt, Will Lockwood, Justin Webster, Kevin Byrd, and Jesse Greening. Each one brings a unique skill set to the table, merging decades of experience with a shared vision for the future of custom car building. From the artistry of body shaping to the engineering finesse behind performance upgrades, this team has it all.

Why This Project Matters

The car industry is evolving, with innovation driving both speed and precision. Yet, there’s a place for heritage and skill to coexist with modern tech. This project aims to create a blueprint for how future custom builds can embrace both the artistry of hand-built techniques and the efficiency of new technology.

So, mark your calendars and join us on this journey. Watch as this incredible team of experts builds history in real time, creating a car that’s more than just a vehicle—it's a testament to what happens when tradition and technology come together for a bold new future in car innovation.